Treat-O-Matic machine!
Treat-O-Matic machine!

Creative agency Mc&T launches the Treat-O-Matic in partnership with Dogs Trust

A dog is man’s best friend, not just a festive gift, and from Thursday 12th December, Mc&T is working with Dogs Trust to spread the puppy love: introducing, the Treat-O-Matic. 
 
At creative agency Mc&T, it is all about making team members feel at home from their first day – so we’ve built the Treat-O-Matic for newest member, Ralph, to give him a warm welcome to the team. 
 
The on-demand treat dispenser was made by makers, using expertise to create a slick machine that Ralph (and everyone!) will love and enjoy. 
 
From Thursday 12th December, every time someone tweets @mctralph, the Treat-O-Matic will reward Ralph (and all of the other office dogs) with a healthy treat and for every treat dispensed, Mc&T will donate £1 to Dogs Trust. The creative agency launched the initiative in partnership with the charity to highlight the importance of community, to spread the love this winter and to show that a dog is for life, not just for Christmas.
 
And if you tweet in, Ralph will tweet you back, directing you to his live Instagram feed, so you can watch the treats being dispensed throughout the day, helping spread the festive cheer. 
 
All money donated to Dogs Trust will go towards rehoming and rescuing over 16,000 dogs each year*. 
 
Paul McEntee, CEO and founder of Mc&T said “Christmas is a time for giving, and we wanted to use the most wonderful time of the year to launch the Treat-O-Matic. Ralph is an integral new addition to the Mc&T team and we want to make him feel at home at our Shoreditch office. At Mc&T, we believe the best work is purposeful and by teaming up with The Dog’s Trust for this activation, we are working with a really worthy cause, whilst making creative content, made by makers. ” 
 
To give Ralph a treat and donate to Dogs Trust, tweet @mctralph and lucky tweeters will also receive their own video of Ralph receiving his treat – an added Christmas bonus!